UCF Football has come leaps and bounds. What better way to mark the end of their successful campaign in the C-USA conference, by filling seats at every game!! This billboard was designed just for that purpose.
This billboard was installed in two locations in the Central Florida area. I got the chance to see it and it made me tingle inside…
The final design came with only 2 revisions; the text was the issue here…what do we really want to say, and how to get that across with as few words as possible?
I went with a contrasting yellow (the player’s jersey) over the black background…some say they didn’t notice the football stadium in the background…when others commented on how cool it was.
I created a custom filter to give the blast/particle effect, along with some brushes in Photoshop.
The UCF Football Billboard
The miniature CBS sent me. Its pretty official!